HHS Marketing and Communications
Communications Toolbox | Resources for Faculty and Staff
HHS Marketing and Communications is responsible for developing and implementing top-level marketing and communications initiatives for the College of Health and Human Sciences. We also consult with HHS departments and schools to guide them in aligning their marketing and communications efforts to the Purdue University brand and messaging.
This communications toolbox provides a variety of valuable marketing and communications resources, from how to access logos and branded PowerPoint presentations to how to order giveaways that meet Purdue’s branding and licensing guidelines — you’ll find it all and more here.
Intake Forms
Select the category that most closely aligns with your HHS Marketing and Communications request. Lead times reflect business days.
- Alumni/Donor Communication (4-day lead time)
- Brand Review Request (4-day lead time minimum; project timeline varies by complexity)
- Design Project (10-day lead time minimum; project timeline varies by complexity)
- Directory Submission Form (profile page generated upon submission)
- Event Planning (40-day lead time)
- Lab or Center Website (10-day lead time)
- Photography (10-day lead time)
- Social Media Post (3-day lead time)
- Story Idea/Press Release (25-day lead time)
- Video (project timeline varies by complexity)
- Website Update (including directory pages) (3-day lead time)
Promoting HHS Research
If you’re contacted by media about your research or area of expertise, please notify HHS Marketing and Communications by sending an email to Jamie Ingersoll at jingers@purdue.edu so we can maximize and amplify the opportunity.
Do you have a research story idea? Recently accepted to a peer-reviewed journal or preparing to submit groundbreaking results? Please complete our short communications form for researchers.
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Creating Branded Content
All communications, regardless of who produces them, must be in the Purdue brand. The Purdue Marketing and Communications website is an excellent source for information regarding logo usage, brand fonts and colors, and much more. In particular, the website’s Marketer’s Toolbox section contains valuable resources for creating branded and compelling content.
Only University-sanctioned logos are to be used. Do not create your own logo or tagline.
Branded Merchandise/Giveaways
If you plan to order merchandise/giveaways or intend to set up an online storefront to manage or sell merchandise, you must follow the brand and licensing guidelines outlined by Purdue Marketing and Communications.
Branded PowerPoint Templates
Download readily available department, college and university PowerPoint templates in both standard and widescreen formats.
View all templates
| Department/School | Download |
|---|---|
| Health and Kinesiology | Standard | Widescreen |
| Health Sciences | Standard | Widescreen |
| Hospitality and Tourism Management | Standard | Widescreen |
| Human Development and Family Science | Standard | Widescreen |
| Nursing | Standard | Widescreen |
| Nutrition Science | Standard | Widescreen |
| Psychological Sciences | Standard | Widescreen |
| Public Health | Standard | Widescreen |
| Speech, Language and Hearing Sciences | Standard | Widescreen |
| College of Health and Human Sciences | Standard | Widescreen |
Websites
The College of Health and Human Sciences website is maintained by HHS Marketing and Communications. Requested updates can be submitted via the Website Update intake form.
Lab and Center Websites
HHS Marketing and Communications is able to provide a hosting environment within the main college project in WordPress. Client partners can submit a request to have a packaged template site created.
Requested sites will need to follow a URL structure of hhs.purdue.edu/[lab/center-name].
Rules of Engagement
Once the form is submitted, please allow at least two business days for HHS Marketing and Communications to review your request.
Once approved, HHS Marketing and Communications will set up a basic packaged skeleton site within five business days. Samples of what client partners will receive can be viewed here: https://hhs.purdue.edu/lab-template.
It is strongly recommended that the center/lab owner has content written, reviewed and proofread before requesting a website. Due to the nature of WordPress, sites will be developed in production (on the live server) and therefore be viewable by anyone who has the link from the time your package is initially requested and set up. The site could potentially be found in search results as well. This is why we recommend having a plan in place for content and a timeline for completion of the site.
The center/lab owner will be responsible for building out the site using the WordPress Purdue theme and blocks with approved plugins. WordPress training materials can be viewed here.
The center/lab owner will be responsible for maintaining the site. Please have a plan in place for maintenance and at least two users who will have access to the site at all times.
The website must follow Purdue Branding Guidelines. No curated logos or marks will be allowed outside of the Purdue brand, colors, fonts, etc. View the brand guidelines.
HHS Marketing and Communications will review the site upon completion. Please allow four business days for this process. Larger sites may require additional time.
Users must contact HHS Marketing and Communications before installing plugins. Plugins must be approved and also be listed on iTaP’s approved plugin list.
HHS Communications Team
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Jamie Ingersoll
Senior Director of Marketing and Strategic Communications
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Denise Buhrmester
Director of Communications
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Tim Brouk
Senior Communications Manager
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Rebecca Hoffa
Communications Administrator
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April Holajter
Senior Social Media Specialist
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Amanda Wright Swanger
Lead Multimedia Designer
Social Media
Before establishing any Purdue/HHS-affiliated social media account, please consult with April Holajter.
The Purdue Marketing and Communications’ website offers valuable social media guidelines for establishing and maintaining engaging social media accounts. Best practices for social media strategy, including a content calendar, editorial guidelines, social media design, accessibility, etc., must be followed and be within brand guidelines. This must be considered even if the account is run by students on a department’s behalf.
See Purdue Marketing and Communications’ detailed Digital Engagement Guide for helpful guidelines and best practices.
If you’d like to collaborate with HHS social media, please connect with April Holajter.
Join HHS on social media:
- HHS Facebook
- HHS Instagram
- HHS LinkedIn
- HHS Twitter
- HHS YouTube
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